Tuesday, September 30, 2008

Consulting Tip: Words to Avoid in Proposals

You may be submitting quite a few proposals now. In his article, Michael W. McLaughlin, co-author of Guerilla Marketing for Consultants advises proposal writers to avoid the superlatives. Instead, make sure your goals for the project are in line with your potential client's and tell them how you'll go about achieving those goals. See the article: Words to Avoid in Proposals

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